# 1 Maintain your customers' trust
Due to the flourishing coronavirus, ordering food from the outside has become a matter of trust more than ever before. If your potential customers have doubts about your hygiene standards, it will be difficult to attract them. In other words, you must earn their trust. Follow the steps below to do so:
- Be explicit about your high hygiene standards, and do not hesitate to repeat the messages over and over in your dialogue with customers.
- Focus on thorough, frequent and visible cleaning of door handles, ordering counter and cash register. Also, make small announcements about it on your social platforms so that your customers feel safe in your hands.
By maintaining your customers' trust in you and your business, you gain a good reputation. This is not only valuable now, but also when quarantine ends again.
# 2 Focus on your usual audience
Once upon a time, takeaway was associated with food of varying quality. Today, the reality is quite another; Takeaway is now associated with good dining experiences. Meals prepared with refined culinary skills and made from carefully selected ingredients.
Takeaway is still available in all price ranges, but it is important that you maintain the same high standard or even a higher one now.
If you own one of the city's better restaurants known for its quality food, there's no need to suddenly change your profile. Customers will remember the good takeaway meals - even during, or after Covid-19.